ANYFAR Debuts at the U.S. SEMA Show

ANYFAR Debuts at the U.S. SEMA Show: Intelligent Technology Leads the New Trend in Original Car Screen Upgrades

From November 4 to 7, 2025, ANYFAR, under the RHYTHM Lubao enterprise, showcased its new series of original screen upgrade decoders at the SEMA Show—a premier global event in the automotive modification and parts industry—capturing the attention of numerous professional customization clients.

The SEMA Show is the world's largest automotive modification and accessories exhibition, serving as a crucial platform for companies across the global automotive industry chain to showcase innovative technologies and expand into international markets.

This year's SEMA Show brought together over 2,000 brands and manufacturers, highlighting the latest advancements in the intelligence, digitalization, and new energy transformation of the global automotive aftermarket.

As a brand with years of experience in the automotive electronics industry, ANYFAR unveiled a series of original screen upgrade decoders at the SEMA Show, offering upgrade solutions compatible with dozens of major car brands such as Mercedes-Benz, BMW, Audi, Volvo, Lexus, Volkswagen, Porsche, Alfa Romeo, and Peugeot Citroën.

It is reported that ANYFAR's original screen upgrade decoders enable functional expansion and intelligent upgrades for in-car entertainment systems through plug-and-play installation, without replacing the factory screen. Supporting features such as CarPlay and Android Auto, these decoders seamlessly integrate smartphones with the vehicle's system, allowing smart control and in-car use of mobile applications. This technology transforms the factory screen into an intelligent, real-time in-car entertainment system.

Judging from the overall exhibits at this year's SEMA Show, the category of original screen upgrade decoders aligns with the trend of the automotive aftermarket shifting from traditional parts replacement and modification toward intelligent and digital transformation. Consequently, ANYFAR's exhibited series of products compatible with mainstream car manufacturers have garnered significant attention from numerous modification specialists.

The market demand for original screen upgrade decoder products has also shown a year-on-year increasing trend, particularly as the deep expansion of digital functionalities for original screens has been highly favored by users.

According to market data, the U.S. automotive aftermarket accounts for one-sixth of the global total. Securities analyst Crick believes that the demand scale of the U.S. modification market may even surpass that of the U.S. automotive market. These figures undoubtedly serve as positive signals for the development of the intelligent automotive modification and upgrade product market.

ANYFAR Brand Product Series

The SEMA Show, serving as a crucial barometer for the global automotive parts and modification market, provided ANYFAR with an opportunity to connect closely with international clients.

Through in-depth communication with European and American customers at the event, ANYFAR further advanced its brand penetration and business expansion in the global market.

ANYFAR stated that it will continue to invest in the integration of vehicle model research and development, AI + Internet of Vehicles technology, and mobile internet applications. The company plans to launch more solutions compatible with original screen upgrades and smart driving scenarios, continually meeting users' growing demand for intelligent in-car screens.